Privacy Policy

In brief…

The Pixel Fairy takes the privacy of our customers and visitors very seriously. We will never abuse or misuse any data you share with us. We only collect, store and use relevant personal information to provide our services to you and maintain our customer relationship with you. The few cookies we use on our website are used only to monitor trends and patterns to enable us to improve our website, and you can block them at any time.

We treat your personal data as we would like ours to be treated, with respect. We do not and never will share or sell your personal data with third parties. The suppliers and services we use while running our business are all carefully selected to ensure they meet our strict standards as well as the GPDR requirements.

You may contact us at any time to view, discuss or request deletion of your personal data. The safety of your data is paramount to us. Read our full privacy policy below for the whole story…

Our Full Privacy Policy

1. Introduction

1.1 – The Pixel Fairy is committed to safeguarding the privacy of our website visitors and customers.

1.2 – This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and customers; in other words, where we determine the purposes and means of the processing of that personal data.

1.3 – We will ask you to consent to our use of cookies when you first visit the Pixel Fairy website. These cookies are not essential to the performance of our website for visitors and you can block them if you wish to.

1.4 – In this policy, “we”, “us” and “our” refer to The Pixel Fairy. For more information about us, see Section 10.

2. Credit

2.1 – This document was created using a template from SEQ Legal (https://seqlegal.com).

3. How we use your personal data

3.1 – We may process data about your use of our website and services (“usage data”).

The usage data may include your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views and website navigation paths, as well as information about the timing, frequency and pattern of your website use.

The source of the usage data is cookies and our analytics software. This usage data may be processed for the purposes of analysing the use of our website.

The legal basis for this processing is consent.

3.2 – We may process your personal data that is provided in the course of the use of our services (“service data”).

The service data may include your name, your contact details and information relating to your chosen services that may identify you to others (domain name, hosting plan, renewal dates). The source of this data is you.

The service data may be processed for the purposes of providing our services, ensuring the security and efficiency of our website and services, maintaining the efficiency and backups of our web hosting facilities and databases and communicating with you.

The legal basis for this processing is our legitimate interests, namely the proper administration of our business, and/or the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

3.3 – We may process information that you post for publication on our website, social media channels, such as reviews of our services and performance (“publication data”).

The publication data may be processed for the purposes of enabling such publication and administering our website, social media channels.

The legal basis for this processing is our legitimate interests, namely the proper administration of our website, social media accounts and business and/or the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

3.4 – We may process information contained in any enquiry you submit to us regarding our services (“enquiry data”).

The enquiry data may be processed for the purposes of offering, marketing and selling relevant goods and/or services to you.

The legal basis for this processing is your legitimate interests, namely the request for service information and communication and our legitimate interests, namely our interest in the proper administration of our business.

3.5 – We may process information relating to our customer relationships, including customer contact information (“customer relationship data”).

The customer relationship data may include your name, your contact details, and information contained in communications between us and you.

The customer relationship data may be processed for the purposes of managing our relationships with customers, communicating with customers, keeping records of those communications and promoting our products and services to existing customers.

The legal basis for this processing is consent or the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract.

3.6 – We may process information relating to transactions, including purchases of our services, that you enter into with us and/or through our website (“transaction data”).

The transaction data may include your contact details, your payment method and the transaction details. We do not and never will ask for or have access to your card details, all card payments are handled by PayPal or Stripe on our behalf.

The transaction data may be processed for the purpose of supplying the purchased services and keeping proper records of those transactions.

The legal basis for this processing is the performance of a contract between you and us and/or taking steps, at your request, to enter into such a contract and our legitimate interests, namely the proper administration of our website and business.

3.7 – We may process information that you provide to us for the purpose of subscribing to our email notifications and/or newsletters (“notification data”).

The notification data may be processed for the purposes of sending you the relevant notifications and/or newsletters you requested. The legal basis for this processing is consent.

3.8 – We may process information contained in or relating to any communication that you send to us (“correspondence data”).

The correspondence data may include the communication content and metadata associated with the communication. Our website will generate the metadata associated with communications made using the website contact form.

The correspondence data may be processed for the purposes of communicating with you and record-keeping.

The legal basis for this processing is our legitimate interests, namely the proper administration of our website and business and communications with users.

3.9 – We may process any of your personal data identified in this policy where necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

The legal basis for this processing is our legitimate interests, namely the protection and assertion of our legal rights, your legal rights and the legal rights of others.

3.10 – We may process any of your personal data identified in this policy where necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, or obtaining professional advice.

The legal basis for this processing is our legitimate interests, namely the proper protection of our business against risks.

3.11 – In addition to the specific purposes for which we may process your personal data set out in this Section 3, we may also process any of your personal data where such processing is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

3.12 – Please do not supply any other person’s personal data to us, unless legally required to do so.

4. Providing your personal data to others

4.1 – We may disclose your personal data to any member of our business as is reasonably necessary for the purposes, and on the legal bases, set out in this policy.

4.2 – We may disclose your personal data to our insurers and/or professional advisers insofar as reasonably necessary for the purposes of obtaining or maintaining insurance coverage, managing risks, obtaining professional advice, or the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

4.3 – We may disclose personal data to our suppliers or subcontractors insofar as reasonably necessary for the proper administration of our website and business.

4.4 – Financial transactions relating to our services may be handled by our payment services providers, Square, Stripe and PayPal. We will share transaction data with our payment services providers only to the extent necessary for the purposes of processing your payments, refunding such payments and dealing with complaints and queries relating to such payments and refunds.

You can find information about PayPal and Stripe’s privacy policies and practices at https://www.paypal.com/en/webapps/mpp/ua/privacy-full (PayPal) and https://stripe.com/gb/privacy (Stripe)

4.5 – We do not and will not disclose your enquiry data to any of our third party suppliers of goods and services identified elsewhere in this document or on our website or social media channels for any reason other than enabling them to provide support and/or third party services you have requested, for example, if you have asked us to refer you to a graphic designer.

Each such third party will act as a data controller in relation to the enquiry data that we supply to it. and upon contacting you their own privacy policy, which they should provide, which will govern that third party’s use of your personal data.

4.6 – In addition to the specific disclosures of personal data set out in this Section 4, we may disclose your personal data where such disclosure is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

We may also disclose your personal data where such disclosure is necessary for the establishment, exercise or defence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.

5. International transfers of your personal data

5.1 – In this Section 5, we provide information about the circumstances in which your personal data may be transferred to countries outside the European Economic Area (EEA).

5.2 – Our office is in the United Kingdom.

5.3 – The hosting facilities for our website and our client websites are situated in the United Kingdom. Our email service is provided with our hosting facilities so is also within the United Kingdom.

5.4 – Some of our providers (as listed below, as well as our payment processors listed in section 4) are located within the United States of America. The European Commission has made an “adequacy decision” with respect to the data protection laws of US. Transfers to USA will be protected by appropriate safeguards, namely EU-U.S. Privacy Shield Framework and the Swiss-U.S. Privacy Shield Framework.

(a) Our mailing list is provided by Mailchimp who are situated in the United States of America. You can find information about the Mailchimp’s privacy policies and practices at http://mailchimp.com/legal/privacy

(b) We use OneDrive cloud storage for some document storage and transfer. OneDrive is owned by Microsoft who are situated in the United States (however, the data of British users is usually held on servers located within the United Kingdom). No hosting passwords or other sensitive data relating to our customers or services is held in the cloud. You can find Microsoft’s privacy policies at https://privacy.microsoft.com/en-us/privacystatement

5.5 You acknowledge that personal data that you submit for publication through our website or social media accounts may be available, via the internet, around the world. We cannot prevent the use (or misuse) of such personal data by others.

6. Retaining and deleting personal data

6.1 – This Section 6 sets out our data retention policies and procedure, which are designed to help ensure that we comply with our legal obligations in relation to the retention and deletion of personal data.

6.2 – Personal data that we process for any purpose or purposes shall not be kept for longer than is necessary for that purpose or those purposes.

6.3 – We will retain your personal data as follows:

• Personal Data will be retained for a minimum period of 1 year and for a maximum period of 7 years following consent or service sign-up date.
• We use Transport Layer Security (TLS) to encrypt and protect email traffic in line with government guidance on email security. Emails are archived monthly and deleted after a maximum of 7 years.
• We also scan and monitor any emails sent to us, including file attachments, for viruses or malicious software. You must ensure that any email you send is within the bounds of the law.
• Messages sent to us via Facebook Messenger are archived once dealt with.
• Website usage data is retained for no less than 30 and no more than 365 days.

6.4 – In some cases it is not possible for us to specify in advance the periods for which your personal data will be retained. In such cases, we will determine the period of retention based on the following criteria:

• the period of retention of your name, address, telephone number, email address and business details will be determined based on needs as outlined in this policy, in line with GDPR guidelines.

6.5 – Notwithstanding the other provisions of this Section 6, we may retain your personal data where such retention is necessary for compliance with a legal obligation to which we are subject, or in order to protect your vital interests or the vital interests of another natural person.

7. Amendments

7.1 – We may update this policy from time to time by publishing a new version on our website.

7.2 – You should check this page occasionally to ensure you are happy with any changes to this policy.

7.3 – We may notify you of significant changes to this policy by email or an announcement on our website and/or social media channels.

8. Your rights

8.1 – In this Section 8, we have summarised the rights that you have under data protection law.

8.2 – The right to access. You have the right to confirmation as to whether or not we process your personal data and, where we do, access to the personal data, together with certain additional information. That additional information includes details of the purposes of the processing, the categories of personal data concerned and the recipients of the personal data. Providing the rights and freedoms of others are not affected, we will supply to you a copy of your personal data. The first copy will be provided free of charge, but additional copies may be subject to a reasonable fee.

8.3 – The right to rectification. You have the right to have any inaccurate personal data about you rectified and, taking into account the purposes of the processing, to have any incomplete personal data about you completed.

8.4 – The right to erasure. In some circumstances you have the right to the erasure of your personal data without undue delay. Those circumstances include: the personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed; you withdraw consent to consent-based processing; you object to the processing under certain rules of applicable data protection law; the processing is for direct marketing purposes; and the personal data have been unlawfully processed. However, there are exclusions of the right to erasure. The general exclusions include where processing is necessary: for exercising the right of freedom of expression and information; for compliance with a legal obligation; or for the establishment, exercise or defence of legal claims.

8.5 – The right to restrict processing. In some circumstances you have the right to restrict the processing of your personal data. Those circumstances are: you contest the accuracy of the personal data; processing is unlawful but you oppose erasure; we no longer need the personal data for the purposes of our processing, but you require personal data for the establishment, exercise or defence of legal claims; and you have objected to processing, pending the verification of that objection.

Where processing has been restricted on this basis, we may continue to store your personal data. However, we will only otherwise process it: with your consent; for the establishment, exercise or defence of legal claims; for the protection of the rights of another natural or legal person; or for reasons of important public interest.

8.6 – The right to object to processing. You have the right to object to our processing of your personal data on grounds relating to your particular situation, but only to the extent that the legal basis for the processing is that the processing is necessary for: the performance of a task carried out in the public interest or in the exercise of any official authority vested in us; or the purposes of the legitimate interests pursued by us or by a third party.

If you make such an objection, we will cease to process the personal information unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing is for the establishment, exercise or defence of legal claims.

8.7 – You have the right to object to our processing of your personal data for direct marketing purposes (including profiling for direct marketing purposes). If you make such an objection, we will cease to process your personal data for this purpose.

8.8 – You have the right to object to our processing of your personal data for scientific or historical research purposes or statistical purposes on grounds relating to your particular situation, unless the processing is necessary for the performance of a task carried out for reasons of public interest.

8.9 – The right to data portability. To the extent that the legal basis for our processing of your personal data is:
(a) consent; or
(b) that the processing is necessary for the performance of a contract to which you are party or in order to take steps at your request prior to entering into a contract,
and such processing is carried out by automated means, you have the right to receive your personal data from us in a structured, commonly used and machine-readable format. However, this right does not apply where it would adversely affect the rights and freedoms of others.

8.10 – The right to withdraw consent. If you consider that our processing of your personal information infringes data protection laws, you have a legal right to lodge a complaint with a supervisory authority responsible for data protection. You may do so in the EU member state of your habitual residence, your place of work or the place of the alleged infringement.

8.11 – The right to complain to a supervisory authority. To the extent that the legal basis for our processing of your personal information is consent, you have the right to withdraw that consent at any time. Withdrawal will not affect the lawfulness of processing before the withdrawal.

8.12 – You may exercise any of your rights in relation to your personal data by written notice to us.

9. Cookies

You can read about our use of cookies in our cookies policy here http://www.pixelfairy.uk/cookie-policy

10. Our details

10.1 – This website is owned and operated by Marie Gallagher, founder and owner of The Pixel Fairy.

10.2 – Our principal place of business is at 31 Alnwick Road, South Shields, Tyne and Wear, NE340LB.

10.3 – You can contact us:

(a) by post, to the postal address given above;
(b) using our website contact form;
(c) by telephone, on the contact number published on our website, social media accounts and printed promotional material; or
(d) by email, using the email address published on our website, social media accounts and printed promotional material;
(e) through our social media accounts